BBC News features Jonas Gaffud, one of Philippines’ ‘beauty queen makers’

The Philippines is now being recognized as a “beauty queen” factory.

Jonas Gaffud, CEO of modeling agency Mercator and the man behind Miss Universe runners-up Venus Raj, Shamcey Supsup, Janine Tugonon and Ariella Arida and Miss World 2013 Megan Young, was featured in a BBC News story on “how to make a beauty queen”. The team visited the Aces and Queens patriarch as “he was putting one prospective contestant through her paces”.

Gaffud said that training is equally as important as “beauty of face” for beauty pageant aspirants. “He said candidates need to start training at least six months before a competition. This included studying the pageant’s cause, learning how to walk on stage, knowing how to do hair and make-up, exercising to tone the physique and practicing how to answer questions, he said.”

The news item also featured Sandra Seifert, Miss Philippines Earth 2009 and Miss Earth-Air 2009, who said that pageant mentors don’t get paid for training the girls. Seifert trained with Kagandahang Flores, the beauty camp behind the successes of Miss Earth 2008 Karla Henry, and Miss International 2005 Precious Lara Quigaman and Miss International 2013 Bea Rose Santiago.

“They don’t expect us to pay for anything, which I just find really amazing…because these pageant aficionados have full-time jobs, but they really dedicate so much of themselves to helping us develop and train,” she was quoted as saying.

You can read the full article here: Philippines: How to make a beauty queen

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